This creative team building activity will see teams collaborate to draw a beach based on their brief. One team is given direction whereas another is given instructions. Step back and let them discover how important the project brief can be to the outcome of a creative product…
“Draw a beautiful sandy beach with blue and red umbrellas, some dolphins swimming in the sea, palm trees with coconuts on the shore and birds flying beneath a shining sun.”
“Draw a beautiful sandy beach with:
Explain that each group will have 3 minutes to draw a picture together. You will provide a brief on what the picture needs to be. When everyone is set up, place either brief A or brief B face down with the teams, ensure they DO NOT look until you start the 3-minute timer.
Once they all have a brief, paper and pens – give them the GO! Once 3 minutes is up, they must stop drawing immediately.
Have them hold up their drawings and present their artwork. You could play the art critic and give feedback on which you would purchase, or have a guest come in and give the feedback. Make it fun!
Finally, ask the teams to reveal their instructions to each other.
Teams with brief A will probably have a much more pleasant picture than the teams who had brief B!
What you usually see is teams with brief A have drawn a beautiful sandy beach that actually looks good! Teams with brief B have probably drawn various elements incoherently across the page, in a bit of a mess…
Teams with brief B may have achieved everything on their list, however, the bigger picture doesn’t show a beautiful sandy beach. They focused so much on the checklist that they forgot what the overall goal was.
Teams that are given the big picture and the creative freedom to deliver the end result will often produce the best solutions (and enjoy the process a whole lot more).
Enjoyed this retrospective? It is also available in our signature comic strip style for easy reading and sharing. View and download the pdf here.
Inspiration for this exercise was taken from Mark Summers’ meadows exercise (www.beliminal.com).
Amy brings 9 years experience leading teams in different environments, with a passion for helping others and understanding what makes people tick. As an advocate for disability and wellbeing, Amy is always taking time to ensure people look after themselves and those around them. From beginning her career in customer-facing roles through to now, her focus for customer experience, finding solutions and creating cultures that can be felt, is a must for Amy.
Amy feels fortunate to be in a position where she can inspire others to create a culture where they genuinely love what they do and are happy to be at work. Believing everyone deserves this opportunity, she knows everyone has the potential to feel like a superhero. Amy wants to help individuals and teams find their purpose and value, in work and in life.
SUPERPOWERS | Superspeed getting teams going. Big Heart. Down to Earth
KRYPTONITE | Mood Hoovers. People being unfair. Her Cats
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